Increased Email Click Through Rates
One of the most well known and largest studies that included approximately 2.4 million recipients concluded that the click through rate for personalised emails is over 400% greater than the typical generic email.
Longer Video Watching Periods
Personalised Videos result in approximately 72% video watching completion rate compared to only 38% for non-personalised videos.
More Likely to Purchase
Likely the most notable affect of Personalised Videos is that recipients are 64% - 84% more likely to purchase - which explains why so many of the leading global companies have adopted Personalised Videos to not only acquire new customers but continuously keeping them engaged.